Monday Jul 08, 2024

People in Fundraising, season 3, ep. 27: We Are For Good's Becky Endicott & Jon McCoy

"Good can be generative and can just keep going!" That is the spirit of We Are For Good and its co-founders, today's People in Fundraising guests Becky Endicott, CFRE and Jon McCoy, CFRE. They were dream guests, both from Oklahoma (first time the Sooner State has been repped), and I loved our conversation, with Jon joining from his family vacation in an Airstream!

Key content from Becky and Jon:

* Please join #ImpactUp by registering for We Are For Good's ImpactUp (link in comments) this Thursday, July 11th. It is a day-long gathering for social impact leaders, and you can join virtually or in-person at one of several sites around the globe!

* The origins of the We Are For Good movement and media company, and their vision to “democratize and activate generosity, kindness, and justice in the world.” It connects nonprofit leaders to media and tech companies in order to get social impact messaging out faster and have a larger positive impact on society.

Founded 3 ½ years ago, We Are For Good consistently has one of the highest-ranked social impact podcasts, part of a larger We Are For Good ecosystem for all nonprofit professionals to participate in this movement. It aims to impact 1,000,000 people by 2025, and Becky and Jon are well on their way to that goal!

* Becky's and Jon's goals with “Impact Uprising” – to heal the world, cause-by-cause and community-by-community, to encourage everyone to see themselves as philanthropists, and to connect with the approximately 90% of the U.S. workforce outside of the nonprofit space that is also full of people who want to do good. ImpactUp features a stellar lineup of speakers who represent this diversity of expertise and backgrounds.

* “The world needs our rumbling right now. The thing that harms your staff in a nonprofit will eventually trickle down to harm your nonprofit’s mission. And we have to talk about both of those. And it starts with talking about our own stories, our own narratives. We are compassionate disruptors!”

Thank you Becky and Jon for an amazing and generous conversation! Your positivity, warmth, and passion for shifting the social impact sector for good are empowering. So excited for Thursday's #ImpactUp!

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