Monday May 13, 2024

People in Fundraising, season 3, ep. 19: Auctria.com's Laurie Hochman

Laurie Hochman joins "People in Fundraising" from Florida to enthusiastically discuss her career history prior to and since joining the nonprofit world. Thank you to Merryn McKeough of Lexus Marketing for connecting me and Laurie! She is currently the Director of Business Growth & Strategy at Auctria, which runs all types of online and in-person auction and event fundraisers. This specific area of the fundraising landscape was really new for me to learn about, and Laurie does an incredible and fun job of explaining it well for me and our audience!

Laurie also discusses:

* the skills that translated well from Laurie's earlier extensive career in sales and client services to the social impact sector.

* the skills she felt needed additional building in her nonprofit-specific roles.

* at about the 15-minute mark, Laurie's advice for other people looking to transition from corporate roles to fundraising.

* Auctria is headquartered in Ontario, with 80% of its business coming from the U.S.; 10% from Canada; and the remainder from other countries in North America, as well as Australia, the U.K., and elsewhere. At the 20-minute mark, Laurie excitedly talks about the stunning breadth of nonprofits that she is acquainted with around the world.

This was a gem of a conversation with Laurie! Not only did I learn a great deal from her about auction and event fundraising, but Laurie you brought a lot of sincerity and kindness to our interview. Thank you for your time!

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